Huawei Pura 70 Series: That would be the new P70 series called after rebranding?

Huawei announced a new brand called ‘Pura 70’ which is the official name for the most-awaited P70 series. The company gave a new touch to the P group, with an amazing name and hints at advancements that we may witness in the time ahead.

While leaks and rumors always talked about the camera, specs, features, and other internal parameters of the P70 series, we hadn’t thought of such a name change.

But the Chinese tech giant now confirms the all-new branding and drops an official teaser, hinting at the arrival of the Huawei Pura 70 series. Even though a specific launch date for this lineup is currently missing, we will soon come to know about it.

Huawei Consumer Business Group Unit CEO – Yu Chengdong cites that the new name reflects the simplicity and purity of the product. With this term, the device promises to remain focused on bold beauty, design, and a ‘better than before’ imaging system.

Other revelations from a Weibo tipster say that the all-new Pura series is likely to accompany four models on the surface. This includes standard, Pro, Pro+, and an Ultra variant (earlier known as Art). You can check the leaked names below:

• Huawei Pura 70
• Huawei Pura 70 Pro
• Huawei Pura 70 Pro+
• Huawei Pura 70 Ultra

It seems the major change is only the ‘name’ whereas, other key specs and features could remain similar to the ones that appeared in leaks. The Chinese tech maker has started heating new teasers on its official page and we will get more details soon.

Pura 70 Series launch on April 17?

Early inputs revealed that Huawei will host an Analyst Summit 2024 on April 17 where it will talk about AI concepts. The event will take place in Shenzhen and a possibility is that the company could announce the ‘Pura 70 series’ at this stage. Though we may also see a direct sale service of the respective handsets this week.

Huawei Pura 70 Series seems to be the most powerful addition to the P-named gallery. The company has now revealed one of the vital segments of the Pura 70 phones – Camera. You can check the complete details as well as the teaser HERE.