Huawei foldable phone share reached 31.7% in the first three quarters of 2023 in China: Report

• The foldable phone market share of Huawei increased 31.7% in the first three quarters of 2023.
• China’s foldable market increased 90.4% YoY with 1.96 million units shipment.

In the first three quarters of 2023 in China, Huawei ranked first in terms of market share, reaching 31.7% with its growing range of foldable smartphones and returning 5G capability.

OPPO ranked second with a share of 17.9%, ranking first in the flip-style folding phone for the entire year (31.4%) and the quarter (25.0%). It is revealed that Samsung still has strong competitiveness in the folding screen phone market, ranking third in the Chinese market with a 15.4% share.

Honor gained 15.1% of the market share with new three products in a row in the third quarter. Among these, the Magic V2 ranked first in the folding screen single product market share in the quarter due to its strong product strength.

Vivo comes fifth with a share of 12.7% as its X Flip has continued to sell well half a year after its launch. Xiaomi’s market share is 5.2%, and the first sales of MIX Fold3 are significantly better than the previous generation. Lenovo has a market share is 2.0%.

Sales and Future Growth:

IDC says that China’s foldable screen market continues to witness a sharp on-year increase of 90.4% with 1.96 million units shipment.

The research detailed that the continued development of foldable smartphones and research is helping phone makers reduce the cost and thickness of the foldable. Therefore, the interest in customers keeps on increasing.

Currently, thinness and lightness are the key factor in carrying a foldable device and helps the customer decide on the phone. With the launch of Huawei Mate X3 and X5, the industry has marched forward to a new trend.

After achieving such an important milestone in controlling dimensions, companies can focus on providing a new level of experience similar to straight-screen traditional flagship devices. These include photography, improving the foldable screen experience, increasing security, improving performance, and providing simplified repairs.